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The Art of the Press Release (Part 2)

By |2024-09-12T18:42:03-04:00September 12th, 2024|Blog|

Part II: To Use or Not to Use a Newswire Service—That is the Question ~Hamlet (I believe he said that) I promised a riveting Part II to the press release blog. Are you ready? Let’s do this. Now that you’ve taken my incredible advice on press releases, you are now a master at crafting one

The Art of the Press Release (Part 1)

By |2024-07-29T11:33:45-04:00July 29th, 2024|Blog|

Before I begin this incredible fact-filled instructional guide, I want to give a shoutout to my amazing CEO, Liz Woodworth, who has been asking me to write a blog for two... no. Scratch that… three years. I have always found an excuse not to do it, namely because our clients need all my love and

Reflecting on a Year of Growth, Sustainability, and Team Unity

By |2023-12-20T10:24:01-04:00December 20th, 2023|Blog|

As we approach the end of another transformative year, and celebrate our seventh year in business, I am filled with gratitude and pride as I reflect on the incredible journey we have undertaken at Wood & Co. As the founder of our woman-owned, woman-led communications consulting company, I want to take a moment to express

Social Media Strategy from Your Gen Z Correspondent

By |2023-03-31T15:18:05-04:00March 31st, 2023|Blog|

By Aubrey Myrick, Assistant Manager of Digital Communications & Marketing Does my business need social media? Or is it just a bunch of hoopla? My hope is that you already know the answer to that question. OF COURSE, your business needs social media! Social media is free advertising, available to anyone who cares to

Celebrating Six Years at Wood & Co. and Looking Forward to 2023

By |2023-01-25T14:15:40-04:00January 16th, 2023|Blog|

Turning Six By Elizabeth Woodworth, Founder of Wood & Co. Consulting Here we are, already at the end of January, and yet still at the starting line of 2023, full of energy, hope, and excitement as we look forward to another excellent year. Last year, my journal entry on New Years Day included

Celebrating Five Years at Wood & Co Consulting

By |2023-01-16T00:19:35-04:00January 31st, 2022|Blog|

Wood & Co turned five in January. It’s hard to believe we’re now past the toddler stage. According to PBS for Parents, five-year-olds are wonderful company. They have strong language skills and love to share their ideas and stories. They are creative problem-solvers, eager to understand "how" and "why" things work. Their reading, writing,

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